For modern GTM teams

Turn Voices that Matter into
 Intel & Content that Drive Growth

In a world with AI noise, trust is at an all-time low. It hurts leads, deals and revenue growth.


The companies that win understand their buyers more deeply—and they outperform by 2.5×. We help you know what buyers think, why it matters, and quickly turn it into systems for growth. Guranteed.

In a world with AI noise, trust from buyers is at an all-time low. It hurts leads, deals and revenue growth. The companies that win understand their buyers more deeply—and they outperform by 2.5×.


We help you know what they think and why it matters, and quickly turn it into systems for growth. Guranteed.

Schedule a Call

We capture what’s on the minds of customers, prospects and experts- and turn it into deep insights and authentic, human content with measurable impact. 

We capture what’s on the minds of customers, prospects and experts- and turn it into deep insights and authentic, human content with measurable impact. 

We capture what’s on the minds of customers, prospects and experts- and turn it into deep insights and authentic, human content with measurable impact. 

$200

MILLION REVENUE GENERATED

400+

PROJECTS

Listening that Fuels Your
Go-to-Market Engine

Simply send a link we provide. We do the rest. Guaranteed results.

Instant Interviews, Anytime

Get insights, stories, and perspectives from 1–1000 people with SELF-GUIDED interviews in days. No Zoom calls or scheduling hassles. 2X more participation than surveys, with our unique no-cost incentives. We recruit the audience, or you can.

People answer by speaking

Instant Interviews, Anytime

Get insights, stories, and perspectives from 1–1000 people with SELF-GUIDED interviews in days. No Zoom calls or scheduling hassles. 2X more participation than surveys, with our unique no-cost incentives. We recruit the audience, or you can.

People answer by speaking

Actionable Insights, Quickly

Know what matters to your audience—and why—in their own words. Save massive time while gaining deeper insights than surveys. Our experts analyze and synthesize key findings. 500+ projects completed. We have experience in 60+ industries.

Actionable Intel, Quickly

Know what matters to your audience—and why—in their own words. Save massive time while gaining deeper insights than surveys. Our experts analyze and synthesize key findings. 500+ projects completed. We have experience in 60+ industries.

Actionable Intel, Quickly

Know what matters to your audience—and why—in their own words. Save massive time while gaining deeper insights than surveys. Our experts analyze and synthesize key findings. 500+ projects completed. We have experience in 60+ industries.

Put Insights Into Action with Ease

Unlock new GTM plays, get authentic content featuring people who matter, and improve execution across marketing, sales, product, and more. Companies using these approaches are 2.5× more likely to outperform competitors.We'll make it happen.

Put Insights Into Action with Ease

Unlock new GTM plays, get authentic content featuring people who matter, and improve execution across marketing, sales, product, and more. Companies using these approaches are 2.5× more likely to outperform competitors.We'll make it happen.

See How It's Used

Fuel your GTM

20+ Sales and Marketing Plays

Tap our Voice-of-the Customer GTM Playbook. Get started in only 48 hours.

Know what matters to prospects before reaching out.

  • OVERCOME SALES BLOCKERS with intel from former execs at your target companies

  • IMPROVE PRODUCT/MARKET FIT with buyer perceptions and criteria for decisons

  • BUILD TRUST with case studies & customer stories

  • SHORTEN SALES CYCLES with prospect insights before the first call or demo

  • Blind follow-ups with attendees

  • Complaints about low quality leads from Sales

  • BUILD TRUST with case studies & customer stories

  • SHORTEN SALES CYCLES with prospect insights before the first call or demo

  • OVERCOME SALES BLOCKERS with intel from former execs at your target companies

  • IMPROVE PRODUCT/MARKET FIT with buyer perceptions and criteria for decisons

  • BUILD TRUST with case studies & customer stories

  • SHORTEN SALES CYCLES with prospect insights before the first call or demo

  • IMPROVE OUTREACH AFTER EVENTS by knowing motivations & interests of attendees

  • BUILD THOUGHT LEADERSHIP 2.5X faster with content featuring subject experts & customers

  • IMPROVE MESSAGING by knowing the language used by buyers

  • EXPAND TO NEW VERTICALS & use cases by knowing buyer pains and needs

Explore the GTM Plays

Book a call

Done for you.

How It Works

Get started in only two days.

1. Simply Send a Link

After a quick onboarding, we'll set you up with a custom link for your audience to answer key questions. Unique low-cost incentves are fully handled. (Including personalized social media posts, charity donations & more).

Optional Donations To Charity

2. Self-guided Interviews are Done

Quickly interview 1-1000 people, with no need to schedule Zoom calls. They answer just by speaking, with automatic follow-up questions asked. Full permissions handled. Participation is 2X higher than surveys, guaranteed.

No Cameras Needed

3. Get Deep Intel & Content

We turn responses into insightful reports or intel in your CRM. Get authentic content from our team of content pros or interactive experiences that turn your content into measurable follow-up actions, with full reporting.

Save Massive Time

Try a Sample Interview Now

Done for you.

How It Works

Get started in only two days.

1. Simply Send a Link

After a quick onboarding, we'll set you up with a custom link for your audience to answer key questions. Unique low-cost incentves are fully handled. (Including personalized social media posts, charity donations & more).

Optional Donations To Charity

2. Self-guided Interviews are Done

Quickly interview 1-1000 people, with no need to schedule Zoom calls. They answer just by speaking, with automatic follow-up questions asked. Full permissions handled. Participation is 2X higher than surveys, guaranteed.

No Cameras Needed

3. Get Deep Intel & Content

We turn responses into insightful reports or intel in your CRM. Get authentic content from our team of content pros or interactive experiences that turn your content into measurable follow-up actions, with full reporting.

Save Massive Time

Try a Sample Interview Now

Done for you.

How It Works

Get started in only two days.

1. Simply Send a Link

After a quick onboarding, we'll set you up with a custom link for your audience to answer key questions. Unique low-cost incentves are fully handled. (Including personalized social media posts, charity donations & more).

Optional Donations To Charity

2. Self-guided Interviews are Done

Quickly interview 1-1000 people, with no need to schedule Zoom calls. They answer just by speaking, with automatic follow-up questions asked. Full permissions handled. Participation is 2X higher than surveys, guaranteed.

No Cameras Needed

3. Get Deep Intel & Content

We turn responses into insightful reports or intel in your CRM. Get authentic content from our team of content pros or interactive experiences that turn your content into measurable follow-up actions, with full reporting.

Save Massive Time

Try a Sample Interview Now

Get Rapid Insights with Reports
or Right in Your CRM

View Sample Report

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Turn Any Content into Measurable Actions that Move Deals Forward

Buyers Choose How to Move Forward

Most B2B content gets read once and forgotten. We create personalized experiences that help buyers move forward based on their interests—then show you exactly what actions they take, with insights that help grow your pipeline.

Buyers Choose How to Move Forward

Most B2B content gets read once and forgotten. We create personalized experiences that help buyers move forward based on their interests—then show you exactly what actions they take, with insights that help grow your pipeline.

Personalized Actions for Buyers

Not everyone is ready to book a meeting. So how can you give buyers ways to follow-up? With our Actify solution, we turn your content into specific steps they can save, share with colleagues and schedule right on their calendars. It prompts them to follow-up - while keeping your company top of mind.

Personalized Actions for Buyers

Not everyone is ready to book a meeting. So how can you give buyers ways to follow-up? With our Actify solution, we turn your content into specific steps they can save, share with colleagues and schedule right on their calendars. It prompts them to follow-up - while keeping your company top of mind.

Signals on Actions Taken

Learn which companies are taking action (right in your CRM), what actions they are taking and what topics are driving those actions. No tools to learn. 48 hour turnaround. We pioneered account-based analytics 20 years ago, and are now taking it to the next level.

Get a free Actify experience

Content That Creates Raving Fans

Authentic Content with 50% Sharing

We put people who matter at the center of the story, with full permissions. Feature your customers, prospects or subject matter experts - who will share it (and thank you).

Authentic Content with 50% Sharing

We put people who matter at the center of the story, with full permissions. Feature your customers, prospects or subject matter experts - who will share it (and thank you).

Build & Deepen Relationships

60% of decision makers pay more attention to content featuring peers – even more whey THEY’RE invited to participate. Ask about our AI-powered content recaps that let buyers share, save and schedule follow-ups-inspired by your content.

Build & Deepen Relationships

60% of decision makers pay more attention to content featuring peers – even more whey THEY’RE invited to participate. Ask about our AI-powered content recaps that let buyers share, save and schedule follow-ups-inspired by your content.

Save Massive Time

No more chasing your audience for stories or insights. Our Bright Interviews tool and team of B2B researchers and content creators will make it happen, with experience in 60+ industries. Get polished content, or drafts your team can tweak.

See case studies

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Perfume Bottle
Perfume Bottle
Woman Zoom Shot
Woman Zoom Shot
40 year old blond white woman
Perfume Bottle
Container
Container
Amused 30 year old white man with curly hair
Villa
Man Wearing Glasses
Man Wearing Glasses
Car Front
Car Front
Hip 20 something intrigued white man
woman in 30s multi-cultural
35 year old white man in disbelief
Man And A Car
Man And A Car
Villa
Villa
Woman
Black man in sweater

Get signals based on what people actually say, not just data.

Get content that puts them in the spotlight.

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FAQ

Frequently

Asked Questions

Have questions? We've got answers.

What do I need to get started?
Why would people want to be interviewed? Incentives?
Why is no new technology needed for my org?
What about compliance and security?
How do you turn content into measurable actions?
Do you do surveys too?
What if we want to create our own content?
What's your guarantee?
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Purple Ring