Get a world-class team of content strategists, researchers, videographers, marketing and PR pros for a fraction of the cost of a large agency. Plus, guidance on using content to to open doors and speed up sales cycles.
We’ll craft a custom plan for you.
It depends on your current marketing efforts, number of experts in your firm and other factors. We typically start with a discussion and then suggest a plan for your specific needs.
No, you don’t. There is a minimum three month term. If you aren’t completely satisfied in your first month, we’ll make it right until you are gleeful.
Yes. Our services are very plug and play. We will happily be there to support you at every step in the process.
Onboarding includes a Strategy Workshop, which we supplement with our own research and data to suggest topics that will resonate with your audience. We’ll actively listen to your ideas of course.
After topics are determined, our Content Strategist uses a tried-and-true process for developing interview questions that elicit meaningful content from your interviews. Interviews can be done via our podcasting tool or self-recorded with Mindflow, our easy online tool.
Each video will be about a unique topic and 60-90 seconds in length. Based on our own analysis of 100,000 B2B videos we know that shorter videos like these are more likely to be viewed and shared. LinkedIn reports that video posts receive 5X more engagement than text only posts.
Yes, you can rotate in a new subject matter expert each month to be featured in the content, or add additional ones. There is a nominal extra fee for doing so, since we'll need to do some additional onboarding and prep on our side.
You can opt to post it yourself. Or, we can save you time and publish it on LinkedIn, the primary channel for establishing professional authority and thought leadership. You own all the content either way.
9/10 say that thought leadership is important in their decision-making process to work with a company.
Over 60% of B2B decision makers pay more attention when content is created by a subject matter expert.
Nearly 1/2 say that high-quality thought leadership content has directly led them to award business to a company.